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The Listing Consistency Checklist
The short answer
A free checklist of every profile AI checks for a local business, and exactly what has to match on each one. Mismatched listings are one of the most common reasons AI skips a business.
What's inside?
- Your master record: the facts to set once and copy everywhere
- Where to update, in order: core listings, industry directories, local and trust sources, and the data sources that feed smaller directories
- What to check on every listing
- The common mistakes that confuse AI, and how long the work takes
A preview: mistakes that confuse AI
- An old address still live on one directory after a move.
- Two phone numbers, usually a personal cell or a call-tracking number on some listings.
- Keywords in the business name. It looks like a different business, and it breaks Google's guidelines.
- A different description on every platform. AI can't tell which version is true.
- Listings claimed by a former employee or agency that nobody can log into.
Questions
How many listings does a typical business have?
More than most owners expect, including some they never created.
Can I fix listings myself?
Yes. The checklist walks you through it in order. It just takes time.
How soon does it make a difference?
Listing fixes are often among the fastest changes to show up in AI answers.